CHAP Advertising Opportunities

Thank you for your interest in advertising with the Christian Homeschool Association of Pennsylvania (CHAP). Our print, email, web, and mobile media are designed with the philosophy and purpose of promoting and supporting parent-led, privately-funded, relationship-based home education.

Our goal is to help you make your advertising successful and put it before the eyes of potential customers. We accomplish this through our web, mobile, email and print advertising programs.

So allow us to help you get your message to potential buyers and support homeschooling in and around Pennsylvania through quality advertising. View the advertising programs below to determine which op- tions are best for you, and your mission.

CHAP Magazine Advertising Opportunities Example Magazine Issue Register Here

Reach into the world of Pennsylvania homeschoolers, and homeschoolers around the country via the CHAP magazine. Highlights to be included in future issues will be departments, such as jokes, games and challenges from our subscriber base; recipes shared from homeschool kitchens across the state; tips and encouragements from homeschooling moms and dads for homeschooling moms and dads.

The CHAP Magazine is also available online at www.chaponline.com providing instant access to valuable information and resources. Along with, providing even more exposure for your advertising. Be sure to continue reading to find out more about our valuable web site advertising oppurtunities.

Unique Selling Proposition

Our print subscribers and website visitors are savvy, educated, and family-oriented people. When you advertise with the CHAP Magazine, you are reaching caring families across Pennsylvania.

The CHAP Magazine is mailed to our subscribers and support groups throughout Pennsylvania, and available in digital format online.

Our current subscriber database is approximately 900 homeschooling families (we intend to increase these numbers significantly).

Since our mailing database is not 40,000 or 50,000 we try to keep our advertising cost as low as possible. All advertising income goes to produce the magazine.

Rates (per issue)

Four Color* (1 issue, 2 issues, 3 issues, 4 issues, 4 issues prepaid)

  • Full pg. - $400, $380, $360, $340, $300
  • 1/2 pg. - $215, $204, $194, $183, $161
  • 1/3 pg. - $155, $147, $140, $132, $116
  • 1/6 pg. - $85, $81, $77, $72, $64
  • 1/12 pg. - $45, $43, $41, $38, $34

*All prices are per ad per issue.

Premium Positions* (1 issue, 2 issues, 3 issues, 4 issues, 4 issues prepaid)

  • Inside Front Cover - $475, $451, $428, $404, $356
  • Inside Back Cover - $430, $409, $378, $366, $323
  • Outside Back Cover** - $500, $475, $450, $425, $375

*All prices are per ad per issue.

**Outside back cover is 2/3 pg.

Ad Size Specifics

The resolution for all ads should be 300 dpi

The sizes are as follows:

  • Full page, full bleed w 8.125” x h 11.125”
  • Full page, no bleed w 8” x h 10”
  • Half page horizontal w 8” x h 5”
  • Half page vertical w 4” x h 10”
  • 1/3 page horizontal w 8” x h 3.4”
  • 1/3 page vertical w 2.5” x h 10”
  • 1/6 page 2.5” x 5.25”
  • 1/12 page 1.5” x 2.5”
  • Outside back page with bleed w 8.75” x h 7.5”
  • Outside back, no bleed w 8” x h 6.8”

eNews (Email) Advertising Opportunities Example eNews Issue Register Here

The CHAP eNews is a monthly e-mail newsletter sent by the Christian Homeschool Association of Pennsylvania to more than 3,000 subscribers. The purpose of the CHAP eNews is to inform Pennsylvania homeschoolers of resources, events, and upcoming activities and learning opportunities around the state.

Display Advertising

CHAP offers the opportunity to run a display advertisement in the CHAP eNews. These ads run on the right side and are integrated into the text of the e-mail. The ad will consist of a 140×140px JPG, or PNG image, a 10-word bold headline, and 50 words of copy. You may include text links and specify a link for the image.

Tracking

CHAP can track the number of readers and click-throughs to your site. This information will be provided at your request.

Rates

  • 1 issue – $25
  • 4 issues – $80
  • 8 issues – $150

Deadline

The CHAP eNews is e-mailed monthly June-December, twice a month January-April, and four times in May. Insertion orders and materials are due the 15th of the preceding month. Contact us for further details.

Disclaimer

All ads must conform to the size constraints listed or CHAP reserves the right to make modifications as necessary. CHAP reserves the right to reject materials based on content.

CHAPonline.com Web Advertising Opportunities CHAP Website Register Here

CHAPOnline.com represents the Christian Homeschool Association of Pennsylvania to more than 6,800 unique visitors, on average, each month. The purpose of the CHAPonline website is to provide Pennsylvania homeschoolers with teaching tools, resources, articles focused on the family and so much more.

Display Advertising

CHAP offers the opportunity to run advertisements on the right sidebar of the CHAPonline website. The ad spaces available are a 300×150px in size or 300x300px. All ads must be JPG, PNG or GIF image.

CHAPonline.com, in January alone, we have had over 7,800 individual pg. views (and we’re not done with January yet!). We averaged over 360 pg. views per day.

Tracking

Each individual advertiser must submit the proper HTML code to permit them to track site visitors launching from any CHAPonline.com webpage. CHAP does not provide tracking information for visitors clicking on any webpage advertisement.

Rates (monthly)

  • 1 month – 300x150px - $25, 300x300px - $40
  • 2 months – 300x150px - $45, 300x300px - $70
  • 4 months – 300x150px - $80, 300x300px - $130

Disclaimer

All ads must conform to the size constraints listed or CHAP reserves the right to make modifications as necessary. CHAP reserves the right to reject materials based on content.